In 2025, having a multilingual website is no longer a luxury, it's a necessity. Whether you're a blogger, entrepreneur or international company, offering your content in multiple languages can significantly increase your reach and enhance the user experience. Among the solutions available, TranslatePress is one of the most powerful and easy-to-use translation plugins for WordPress.
What is TranslatePress?
TranslatePress is a WordPress plugin that allows you to translate your entire site - pages, articles, widgets, forms, menus, etc. - directly from the front-end interface. Unlike other plugins, you don't need to create separate versions of your site for each language.
Its strengths:
- Real-time visual translation
- Compatible with all themes and plugins
- Multilingual SEO support (with pro versions)
- Automatic translation via Google Translate or DeepL
- Intuitive interface and 100 % WordPress
How do I install TranslatePress?
Here are the simple steps to get started:
- Plugin installation
- Go to your WordPress dashboard > Extensions > Add.
- Search for "TranslatePress" and install it.
- Activate the extension.
- Initial configuration
- See you in Settings > TranslatePress.
- Choose your default language and add the secondary languages.
- Configure automatic translation options if you wish (Google API or DeepL).
- Translate your site
- Click on "Translate the site from the WordPress admin bar.
- Use the visual editor to click on any element and enter its translation.
- Record, and voilà!
Machine or manual translation?
In 2025, machine translation has become incredibly powerful thanks to advances in artificial intelligence. TranslatePress lets you take advantage of Google Translate or DeepL to quickly generate translations. You can then modify manually to refine and adapt them to your tone.
It's the ideal way to save time without sacrificing quality.
Multilingual SEO: a big plus
The pro version of TranslatePress perfectly handles the Multilingual SEO :
- Separate URLs for each language (e.g. /fr/, /en/)
- Translation of meta tags, SEO headlines, alt of images
- Integration with Yoast SEO or Rank Math
This ensures that your translated pages are correctly indexed by Google in each language.
Versions and prices in 2025 (in Canadian dollars)
TranslatePress offers a highly functional free version, but advanced features are available via premium packages:
| Version | Annual price (CAD) | Main features |
|---|---|---|
| Free | Free | Manual translation + 1 language |
| Personal | Approx. 130 CAD | Multilingual SEO + automatic translation |
| Business | Approx. 235 CAD | Unlimited languages + customized user roles |
| Developer | Approx. 365 CAD | Multisite support + priority assistance |
Advice : Compare your needs carefully before upgrading to the pro version. The free version is sufficient for a small site with 2 languages.
Who is TranslatePress for in 2025?
- Freelancers and bloggers Easy to use, perfect for a small personal site or blog.
- Companies : manages complex sites with an international SEO strategy.
- E-commerce (WooCommerce) compatible and highly efficient for translating your products, categories and order processes.
TranslatePress compared to other plugins
| Plugin | Ease of use | Auto translation | Multilingual SEO | Estimated cost |
|---|---|---|---|---|
| TranslatePress | Excellent | Yes | Yes (pro) | Medium |
| WPML | Average | Yes | Yes | High |
| Polylang | Good | No (without addon) | Yes (pro) | Low |
| Weglot | Very good | Yes (advanced) | Yes | Very high |
Conclusion
In 2025, TranslatePress remains one of the best choices for translating your WordPress site quickly, efficiently and without technical complexity. Its visual interface and compatibility with the entire WordPress ecosystem make it a powerful ally for reaching an international audience.
Whether you're a beginner or an expert, TranslatePress adapts to your needs and grows with you.
