What is Internal Link?
An internal link connects one page of your site to another page on the same site.
Internal links help users navigate, distribute authority between pages, and show search engines how your content is organized. They also support crawl paths and topical relationships.
SEO Impact
Strong internal linking improves discoverability, relevance, and the ranking potential of important pages.
Example
Linking a blog post about technical SEO to your audit services page is an internal link.
Related Terms
What is a Robots.txt File?
The robots.txt file tells search engines which pages of your site they can or cannot crawl.
What is a Meta Description?
The meta description is a short HTML summary that appears below the title in Google search results.
What is the Title Tag?
The title tag is the most important HTML element for SEO. It's the blue clickable title in Google.
What is a Canonical Tag?
The canonical tag tells Google which is the preferred version of a page when duplicate content exists.
What is Hreflang?
Hreflang is an HTML attribute that tells Google the language and region a page targets for multilingual sites.
What is X-Default Hreflang?
X-default is a special hreflang value that designates the default page for users whose language isn't specifically targeted.